Bringing with him a wealth of experience in business consulting, marketing and fundraising, Yoav Oz knows what it takes to deliver rich-media campaigns into the world’s biggest mobile exchanges. As Co-Founder of Spot Ads he helps brands create rich-media ads, define target audiences, and set-up campaign budget and spend policy through an unprecedented easy-to-use, plug & play solution.
SpotAd has developed advertising technology that uses Artificial Intelligence (AI) to deliver mobile ads.
SpotAd combines advertisers’ own marketing data and programmatic ad buying with its proprietary machine learning systems to create a demand-side platform (DSP) for buying any mobile ad space in real time. With offices in Tel Aviv and Netanya in Israel as well as San Francisco, New York, London and Beijing.
Spotad is the first Western DSP to enter China. Spotad connects to all the main Chinese ad exchanges, including Baidu, Alibaba, Sina, and Weibo.